The Lincoln American Marketing Association named Ali Schwanke Marketer of the Year at the organization’s annual Prism Awards. The Marketer of the Year award is given to an individual that embraces and practices marketing excellence, and supports the marketing field.
Schwanke is the Marketing Manager for Leadership Resources. In 2009, she led the efforts to establish a comprehensive marketing program on a restricted budget to further Leadership Resources’ branding and communication within the communities they serve. Her efforts were particularly significant in the creation of the Natural Selling Process development program and the implementation and strategy for a new customer relationship management (CRM) system.
Schwanke is also active in the community, serving on the executive council for Lincoln’s Young Professionals Group, programming committee for New Covenant Community Church, and the planning team for the first Ignite Lincoln event. In addition, Schwanke was recently elected to the 2010 Lincoln AMA Board of Directors.
Owner and president of Leadership Resources, Boyd Ober, said, “Marketing for Ali is about the results it drives rather than just the pride of creating, which is a business owner’s best match.”
Ober said Schwanke also makes it a priority to continuously educate herself on the emerging technologies and innovative strategies to remain current in her marketing approach.
Leadership Resources is committed to delivering results through organizational development and accountability. Using a variety of leadership tools and materials, coupled with on-going support and coaching, they help executives, frontline leaders, individual contributors, and entrepreneurs achieve higher levels of success related to personal and organizational goals. To learn more, visit www.LRsuccess.comor call (402) 423-5152.
